Friday, May 18, 2007

ValueClick says FTC investigating Web site marketing practices (Reuters)

May 18 (Reuters) - ValueClick Inc. (VCLK.O: Quote, Profile, Research said the Federal Trade Commission was investigating certain of its marketing practices for Web sites to check if they violate either the FTC Act or the CAN-SPAM Act.

In a regulatory filing, the company said it got a letter from the FTC on May 16. The letter said the FTC was looking into certain ValueClick Web sites that promise consumers a free gift of substantial value, and the manner in which it drives traffic to such Web sites.

ValueClick said it intends to fully cooperate with the FTC. (Reporting by Ankur Relia in Bangalore)

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